Bike Depot – now BikesTogether is a non-profit bicycle workshop that provides services and classes to riders of all types, ages, and experience levels. They needed a new event tent that would better communicate this to the public and set their space apart from others.
Using Bike Depot’s existing logo and messaging, I created new graphics for their booth to better express their brand to the public. I photographed the bicycle parts, tools, and accessories used in the backgrounds and created layered files that could be arranged per specifications on each final piece. Sizing for most images is full scale to maintain recognition without detail. Logos were placed on the roof to assist with locating the booth from far away and help it to stand out in a sea of event tents.